In today's show, we're diving into two big topics: the art of the warm sell and quick website wins. The art of the warm sell is pulled from our weekly appearance on Freightwaves Now and covers how social media can be a digital handshake that pays off at in-person events. Then Read More
Discoverability is essential for any podcast to become successful, but many hosts struggle to get it right. There are three basic things that every podcast host needs to be doing if they want their show to grow organically. These three points also matter for podcast guests because guests should only Read More
One of the bigger issues in supply chain and logistics is that each sector tends to operate in a silo. And that's no different in the supply chain technology sphere, either. That's why Brian Glick set out to start Chain.io to help connect each part of the supply chain journey Read More
As the sales and marketing world continues to expand in freight, we're going to make sure we cover a few different topics that can help you optimize your marketing plan. Today's show topics include: Takeaways from the Freightwaves Sales and Marketing SummitChatGPT and prompts to help you use that tool betterEmbracing the Read More
In this keynote episode, Pat Flynn shares how he’s been able to build the Smart Passive Income empire and beyond through one simple focus: Turn your podcast listeners into superfans. Join as Pat explains how to take listeners through the 4 phases of the Pyramid of Fandom. Take listeners (Whether Read More
“The most fulfilling part of the job is taking the challenging freight that nobody else wants."That’s what Luke Hilko, Co-Founder of SiLo Logistics, said in the latest Everything is Logistics podcast. Tackling the challenges in logistics isn’t just what they do. It’s how the company was founded and continues to operate. Read More
More than 90% of all podcasts never make it past 10 episodes. That's a scary stat but as podcasting continues to grow in listenership and adoption, I'm going to break down the key things you need to plan to make sure you get past that episode mark and more. In this episode, Read More
We all intuitively understand the value of being a podcast guest, but without a strategic plan in place that intentionally transforms cold audiences into raving fans, and raving fans into premium buyers, this haphazard podcast guesting thing you're doing is a TOTAL waste of your time and energy! In this Read More
Rachel Meranus started out in public relations but found her way into marketing during the course of her career. She has held the position of chief marketing officer (CMO) four times and is now the chief revenue and marketing officer at Transfix. During this discussion, she covers her time as Read More
In the podcast "Everything is Logistics", the host talks about three important things to keep an eye on in freight marketing in 2023: AI tools, content remixing, and influencer marketing. TAKEAWAYS: AI tools, such as ChatGPT, will significantly change the role of marketers and it is important to learn and use these Read More
There are people who already love your podcast; they just don't know it exists yet. Growing your podcast audience is hard if you just wait for them to find you. But when you control who learns about your podcast and are able to find the people who really want to Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More
Guesting on podcasts is an art and one that can boost your business if done well. In this episode, podcast executive producer Sara Lohse shares her best practices for selling yourself on podcasts without sounding like you're selling anything at all. You'll learn to become a better guest who shares Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More
In today's show, we’re doing something new where we pick the best interviews from the industry’s thought leaders and create a mashup of these episodes so you can listen over a period of time. That way if you want a crash course in say….autonomous trucks or what shippers want out Read More