A wise little green puppet once said, “the fear of loss is a path to the dark side.”
But what if I told you embracing the marketing dark funnel is a pathway that leads to many abilities, none of which are unnatural?
That’s our main topic for today as we dive into the world of how your audience ~really~ shares the content they enjoy.
Whether it’s through screenshots, text messages, or a Slack channel--your audience is sharing content through what’s called the Marketing Dark Funnel.
And we should embrace it.
~~~~~~~~~~~~~~~~~~~~~~~~~~~
Where to Find Digital Dispatch & Blythe:
Got something to say?
Have a topic you'd like to see covered? Or a guest you want to hear on the show? Fill out the tip submission form on the Digital Dispatch website.
-----------------------------------------------
THANK YOU TO OUR SPONSORS!
At SPI Logistics they have industry-leading technology, systems, and back-office support to help you succeed. Learn more about SPI’s freight agent program here. Make sure to let them know we sent you!
-----------------------------------------------
ABOUT THE PODCAST:
Everything is Logistics is a podcast for the thinkers in freight. Subscribe to our newsletter to never miss an episode.
Follow EIL host Blythe Brumleve on social: Twitter | LinkedIn| Instagram| TikTok| YouTube
